Engage Readers with Holiday Storytelling

By Kathy Meis

Everyone has holiday stories. The bizarre gift from crazy Aunt Edna. The discovered present that ruined the surprise. The thoughtful gift that took your breath away. Hard times. Good times. Strange times. Every holiday season brings new experiences and stories. We share these stories at cocktail parties, over coffee, at work and at the bus stop. But have you ever thought about sharing these stories with readers? Here’s why stories are powerful tools for marketing your book: stories are told in your voice – in… Continue Reading


Boo! It’s Time for Holiday Book Marketing

By Kathy Meis

Thursday is Halloween. Like it or not, that means the holiday shopping season is right around the corner. Are you prepared? I don’t mean as a shopper! I mean as an authorpreneur. Books have always been popular gifts. Are you ready to capitalize on the season and maximize your book sales and build your brand? If not, don’t worry…there’s still time to get your act together. You need a plan, and fast. Here are a couple of tips: Brainstorm. As of November 1, there are… Continue Reading